About Us

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The Broadway Store is an online store specializing in Broadway and Broadway themed merchandise.  We sell merchandise from all the big Broadway hits, classic shows and all the in between shows!

Look through our full gallery of products or focus in on show programs and magnets which are super popular with all Broadway fans! Do you need a special gift for a theater lover of any age? We have Mary Poppins Umbrellas for adults and kids, as well as Hamilton souvenirs in case that line was too long at the show!

We are located in the heart of Broadway and have been selling Broadway merchandise for over 15 years!  We are back in operation and stronger than ever despite the recent Broadway closures.  

About Marquee Merchandise

marquee-merchandise-logo.jpg Our parent company, Marquee Merchandise, provides fantastic theater merchandise solutions for theaters of all sizes, in NYC and beyond. Our offerings include in-theater merchandise booths, in-theater bars, online stores, and creative merchandise design. Contact Us today to learn more about our Marquee Merchandise offerings and availability.